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- <body>
- <!-- ── NAVIGATION ──────────────────────────── -->
- <nav>
- <a href="/" class="nav-logo">
- <div class="nav-logo-mark">🌿</div>
- <span class="nav-logo-text">Crop Monitor</span>
- </a>
- <ul class="nav-links">
- <li><a href="#about">About ADMB</a></li>
- <li><a href="#how-it-works">How It Works</a></li>
- <li><a href="#indices">Key Indices</a></li>
- <li><a href="#stock">Stock Classes</a></li>
- <li><a href="#contact">Contact</a></li>
- </ul>
- <div class="nav-cta">
- <a href="tel:0363524444" class="btn-outline">03 6352 4444</a>
- <a href="#contact" class="btn-primary">Request a Test</a>
- </div>
- </nav>
- <!-- ── HERO ────────────────────────────────── -->
- <section class="hero">
- <div class="hero-left">
- <div class="hero-eyebrow">Crop Monitor · Pasture Testing</div>
- <h1>Know Exactly What<br>Your Animals Are<br><em>Getting</em></h1>
- <p class="hero-desc">
- The Animal Dietary Mineral Balance Report translates pasture analysis into daily mineral intake — matched against your animal's true requirements — so you can identify deficiencies and excesses before they become metabolic disorders.
- </p>
- <div class="hero-actions">
- <a href="#contact" class="btn-hero">Request a Report</a>
- <a href="#about" class="btn-hero-sec">How It Works</a>
- </div>
- <div class="hero-stats">
- <div class="hero-stat">
- <div class="hero-stat-num">6</div>
- <div class="hero-stat-label">Animal classes covered</div>
- </div>
- <div class="hero-stat">
- <div class="hero-stat-num">4</div>
- <div class="hero-stat-label">Key risk indices</div>
- </div>
- <div class="hero-stat">
- <div class="hero-stat-num">$0</div>
- <div class="hero-stat-label">Added cost with MPast</div>
- </div>
- </div>
- </div>
- <!-- Hero right — sample mineral balance panel -->
- <div class="hero-right">
- <div class="hero-mineral-panel">
- <div class="hmp-title">Sample ADMB · Dairy Cow 450 kg · Peak Lactation</div>
- <div class="mineral-row">
- <span class="mineral-name">Calcium (Ca)</span>
- <div class="mineral-bar-track"><div class="mineral-bar-fill" style="width:72%;background:linear-gradient(90deg,#7dc87a,#a8e0aa);animation-delay:0.05s;"></div></div>
- <span class="mineral-status ms-ok">OK</span>
- </div>
- <div class="mineral-row">
- <span class="mineral-name">Magnesium (Mg)</span>
- <div class="mineral-bar-track"><div class="mineral-bar-fill" style="width:45%;background:linear-gradient(90deg,#e8c87a,#f0d898);animation-delay:0.1s;"></div></div>
- <span class="mineral-status ms-low">Low</span>
- </div>
- <div class="mineral-row">
- <span class="mineral-name">Potassium (K)</span>
- <div class="mineral-bar-track"><div class="mineral-bar-fill" style="width:96%;background:linear-gradient(90deg,#e07070,#e89090);animation-delay:0.15s;"></div></div>
- <span class="mineral-status ms-high">High</span>
- </div>
- <div class="mineral-row">
- <span class="mineral-name">Sodium (Na)</span>
- <div class="mineral-bar-track"><div class="mineral-bar-fill" style="width:30%;background:linear-gradient(90deg,#e8c87a,#f0d898);animation-delay:0.2s;"></div></div>
- <span class="mineral-status ms-low">Low</span>
- </div>
- <div class="mineral-row">
- <span class="mineral-name">Copper (Cu)</span>
- <div class="mineral-bar-track"><div class="mineral-bar-fill" style="width:60%;background:linear-gradient(90deg,#7dc87a,#a8e0aa);animation-delay:0.25s;"></div></div>
- <span class="mineral-status ms-ok">OK</span>
- </div>
- <div class="mineral-row">
- <span class="mineral-name">Selenium (Se)</span>
- <div class="mineral-bar-track"><div class="mineral-bar-fill" style="width:38%;background:linear-gradient(90deg,#e8c87a,#f0d898);animation-delay:0.3s;"></div></div>
- <span class="mineral-status ms-low">Low</span>
- </div>
- <div class="mineral-row">
- <span class="mineral-name">Cobalt (Co)</span>
- <div class="mineral-bar-track"><div class="mineral-bar-fill" style="width:78%;background:linear-gradient(90deg,#7dc87a,#a8e0aa);animation-delay:0.35s;"></div></div>
- <span class="mineral-status ms-ok">OK</span>
- </div>
- <hr class="hmp-divider">
- <div class="hmp-indices">
- <div class="hmp-index">
- <div class="hmp-index-label">Grass Staggers</div>
- <div class="hmp-index-val">2.6</div>
- <div class="hmp-index-risk" style="color:#e07070;">⚠ Increased risk</div>
- </div>
- <div class="hmp-index">
- <div class="hmp-index-label">Bloat (K/Na)</div>
- <div class="hmp-index-val">18.4</div>
- <div class="hmp-index-risk" style="color:var(--straw);">⚠ Monitor</div>
- </div>
- <div class="hmp-index">
- <div class="hmp-index-label">DCAD Milk Fever</div>
- <div class="hmp-index-val">312</div>
- <div class="hmp-index-risk" style="color:#e07070;">⚠ Increased risk</div>
- </div>
- <div class="hmp-index">
- <div class="hmp-index-label">Ca/P Ratio</div>
- <div class="hmp-index-val">1.8</div>
- <div class="hmp-index-risk" style="color:#7dc87a;">✓ Recommended</div>
- </div>
- </div>
- </div>
- </div>
- </section>
- <!-- ── MARQUEE ──────────────────────────────── -->
- <div class="marquee-band">
- <div class="marquee-track">
- <span class="marquee-item">Daily Mineral Intake</span>
- <span class="marquee-item">Grass Staggers Index</span>
- <span class="marquee-item">Milk Fever (DCAD)</span>
- <span class="marquee-item">Bloat Risk Assessment</span>
- <span class="marquee-item">Dairy · Beef · Sheep</span>
- <span class="marquee-item">Selenium & Copper</span>
- <span class="marquee-item">Metabolic Disorder Prevention</span>
- <span class="marquee-item">Deficit / Surplus Reporting</span>
- <span class="marquee-item">Daily Mineral Intake</span>
- <span class="marquee-item">Grass Staggers Index</span>
- <span class="marquee-item">Milk Fever (DCAD)</span>
- <span class="marquee-item">Bloat Risk Assessment</span>
- <span class="marquee-item">Dairy · Beef · Sheep</span>
- <span class="marquee-item">Selenium & Copper</span>
- <span class="marquee-item">Metabolic Disorder Prevention</span>
- <span class="marquee-item">Deficit / Surplus Reporting</span>
- </div>
- </div>
- <!-- ── ABOUT ADMB ────────────────────────────── -->
- <section class="albrecht" id="about">
- <div class="albrecht-grid">
- <div class="albrecht-left fade-up">
- <div class="section-eyebrow">About the Report</div>
- <h2 class="section-title">Animal Requirements,<br>Not Just Plant Levels</h2>
- <div class="albrecht-body">
- <p>
- Standard pasture analysis compares mineral levels against <strong>plant and animal requirements combined</strong>. The ADMB report is different — it focuses exclusively on what your animal needs each day and how well the current feed delivers it.
- </p>
- <p>
- Results are expressed as <strong>Daily Intake in grams and milligrams</strong>, not as a feed concentration. This makes it easy to calculate supplementation quantities and to account for changing dry matter intake across the season.
- </p>
- <p>
- For dairy cows, the report factors in <strong>lactation stage and calving date</strong>. Requirements are scaled to liveweight and adjusted automatically when you supply your herd's details — or sensible defaults are applied if not.
- </p>
- </div>
- <div class="albrecht-quote">
- <p>"If the report shows a deficit of 8 mg of copper per animal per day, it is simple arithmetic to convert this into quantities to incorporate into feeds."</p>
- <cite>— Crop Monitor Technical Note</cite>
- </div>
- <div class="principle-cards">
- <div class="principle-card fade-up">
- <div class="principle-icon">⚖️</div>
- <div>
- <h4>Meaningful Units</h4>
- <p>Daily grams and milligrams let you calculate supplementation quantities directly — no conversion from feed concentrations required.</p>
- </div>
- </div>
- <div class="principle-card fade-up">
- <div class="principle-icon">📊</div>
- <div>
- <h4>Visual Bar Graph</h4>
- <p>A quick-read bar chart shows the severity of each deficiency or surplus at a glance, alongside the numeric difference.</p>
- </div>
- </div>
- <div class="principle-card fade-up">
- <div class="principle-icon">🔗</div>
- <div>
- <h4>Nutrient Interactions</h4>
- <p>Four validated ratios flag where mineral interactions are likely to raise the risk of grass staggers, bloat, or milk fever.</p>
- </div>
- </div>
- </div>
- </div>
- <!-- Right — DM intake chart + free-with-MPast callout -->
- <div class="albrecht-right fade-up">
- <div class="cation-chart">
- <div class="cation-chart-title">Default Daily DM Intake — Dairy Cow (450 kg)</div>
- <div class="cation-bar-row">
- <div class="cation-label">Early Lact.</div>
- <div class="cation-bar-track">
- <div class="cation-bar-fill" style="width:75%;background:linear-gradient(90deg,#4a7a42,#7dc87a);animation-delay:0.05s;"></div>
- </div>
- <div class="cation-val">13.5 kg</div>
- </div>
- <div class="cation-bar-row">
- <div class="cation-label">Peak Lact.</div>
- <div class="cation-bar-track">
- <div class="cation-bar-fill" style="width:100%;background:linear-gradient(90deg,#c8853a,#e8b870);animation-delay:0.15s;"></div>
- </div>
- <div class="cation-val">18 kg</div>
- </div>
- <div class="cation-bar-row">
- <div class="cation-label">Late Lact.</div>
- <div class="cation-bar-track">
- <div class="cation-bar-fill" style="width:75%;background:linear-gradient(90deg,#4a7a42,#7dc87a);animation-delay:0.25s;"></div>
- </div>
- <div class="cation-val">13.5 kg</div>
- </div>
- <div class="cation-bar-row">
- <div class="cation-label">Dry</div>
- <div class="cation-bar-track">
- <div class="cation-bar-fill" style="width:50%;background:linear-gradient(90deg,#6b8c5a,#9ab88a);animation-delay:0.35s;"></div>
- </div>
- <div class="cation-val">9 kg</div>
- </div>
- <div class="cation-note">
- Values used when daily DM intake is not supplied. Requirements are scaled to liveweight; if calving date differs from July the lactation schedule adjusts accordingly.
- </div>
- </div>
- <div style="margin-top:1.5rem;">
- <div class="principle-card" style="border-left:3px solid var(--harvest);border-radius:0 8px 8px 0;">
- <div class="principle-icon">✨</div>
- <div>
- <h4>Free with the Mixed Pasture Profile</h4>
- <p>Add an ADMB report to any Mixed Pasture Profile [MPast] at no extra charge. Enter <strong>ADMB</strong> in the "Other Tests" column and supply animal details in the instructions section of your request form.</p>
- </div>
- </div>
- </div>
- </div>
- </div>
- </section>
- <!-- ── HOW IT WORKS ──────────────────────────── -->
- <section class="process" id="how-it-works">
- <div class="process-inner">
- <div class="process-header fade-up">
- <div class="section-eyebrow">How It Works</div>
- <h2 class="section-title">Three Calculations,<br>One Clear Picture</h2>
- <p class="section-sub">The ADMB report is built on three straightforward steps that turn a pasture sample into actionable mineral management guidance.</p>
- </div>
- <div class="steps">
- <div class="step fade-up">
- <div class="step-num">1</div>
- <h4>Sample Your Pasture</h4>
- <p>Collect at least 500 g at grazing height from paddocks ready to graze. Avoid dunging patches, troughs and gateways. Send to Crop Monitor promptly — courier preferred.</p>
- </div>
- <div class="step fade-up">
- <div class="step-num">2</div>
- <h4>Provide Animal Details</h4>
- <p>Record species, average liveweight and — for dairy — calving month and daily DM intake. Write <em>ADMB</em> in "Other Tests". Up to two species can be assessed from one sample.</p>
- </div>
- <div class="step fade-up">
- <div class="step-num">3</div>
- <h4>Daily Intake Calculated</h4>
- <p>Mineral concentrations in the feed are multiplied by daily DM intake to give the actual quantities consumed in grams and milligrams per animal per day.</p>
- </div>
- <div class="step fade-up">
- <div class="step-num">4</div>
- <h4>Deficit or Surplus Shown</h4>
- <p>The gap between daily intake and daily requirement is presented numerically and as a colour-coded bar graph — so action priorities are immediately clear.</p>
- </div>
- </div>
- <div class="tip-box fade-up" style="max-width:820px;margin:3rem auto 0;">
- <strong>Sampling tip:</strong> Use clean hands and pasture shears to minimise contamination. Cobalt readings are particularly sensitive to soil on the sward. Avoid powdered disposable gloves — the powder can introduce zinc contamination. Sample kits including sealable bags and request forms are available from Crop Monitor on request.
- </div>
- </div>
- </section>
- <!-- ── HIGHLIGHT BAND ────────────────────────── -->
- <div class="highlight-band">
- <p>🐄 Two animal classes — for example dairy cows <em>and</em> beef cattle — can be assessed from a single pasture sample at no extra cost.</p>
- <a href="#contact">Request a Report →</a>
- </div>
- <!-- ── KEY INDICES ───────────────────────────── -->
- <section class="services" id="indices">
- <div class="services-inner">
- <div class="services-header fade-up">
- <div class="section-eyebrow">Risk Indices</div>
- <h2 class="section-title">Four Indices That<br>Protect Your Herd</h2>
- <p class="section-sub">Beyond per-mineral analysis, the ADMB report calculates four validated ratios that highlight interaction effects most likely to cause metabolic disorders.</p>
- </div>
- <div class="index-grid" style="display:grid;grid-template-columns:1fr 1fr;gap:1.5rem;">
- <div class="index-card fade-up">
- <div class="index-card-head">
- <h3>Grass Staggers (Tetany) Index</h3>
- <span class="index-formula">K / (Ca+Mg) meq</span>
- </div>
- <p>High spring potassium reduces the availability of calcium and magnesium, raising hypomagnesaemia risk. The index flags when supplementation is warranted before clinical signs appear.</p>
- <div class="risk-zones">
- <span class="risk-zone rz-safe"><span class="dot"></span>< 1.8 Recommended</span>
- <span class="risk-zone rz-warn"><span class="dot"></span>> 2.2 Increased risk</span>
- </div>
- </div>
- <div class="index-card fade-up">
- <div class="index-card-head">
- <h3>K/Na Ratio — Bloat Index</h3>
- <span class="index-formula">K : Na</span>
- </div>
- <p>High potassium is linked to low pasture sodium, poor dietary sodium uptake and increased bloat incidence in grazing animals. Adequate sodium is especially important during dairy lactation.</p>
- <div class="risk-zones">
- <span class="risk-zone rz-safe"><span class="dot"></span>< 10 Recommended</span>
- <span class="risk-zone rz-warn"><span class="dot"></span>> 20 Increased risk</span>
- </div>
- </div>
- <div class="index-card fade-up">
- <div class="index-card-head">
- <h3>DCAD — Milk Fever Index</h3>
- <span class="index-formula">(K+Na) − (S+Cl) meq/kg</span>
- </div>
- <p>Dietary Cation Anion Difference estimates whether a diet is acidogenic or alkalogenic. Milk fever risk rises progressively above 200. Increasing sulphur + chloride or reducing potassium + sodium through supplement selection is the standard management response.</p>
- <div class="risk-zones">
- <span class="risk-zone rz-safe"><span class="dot"></span>< 200 Recommended</span>
- <span class="risk-zone rz-warn"><span class="dot"></span>> 200 Increased risk</span>
- </div>
- </div>
- <div class="index-card fade-up">
- <div class="index-card-head">
- <h3>Ca/P Ratio</h3>
- <span class="index-formula">Ca : P</span>
- </div>
- <p>Calcium and phosphorus interact: when one is marginal, a high level of the other can worsen the outcome. NZ pastures tend to be low in calcium, so high phosphorus giving a low Ca/P ratio is a recognised milk fever risk factor.</p>
- <div class="risk-zones">
- <span class="risk-zone rz-safe"><span class="dot"></span>> 1.5 Recommended</span>
- <span class="risk-zone rz-warn"><span class="dot"></span>< 1.2 Increased risk</span>
- </div>
- </div>
- </div>
- <div class="tip-box fade-up" style="margin-top:2rem;">
- <strong>Note on ratios:</strong> Crop Monitor only reports indices that have established validity as risk indicators. The bar graph shows each mineral individually — the four ratios are calculated separately to highlight interaction effects that would not be visible from individual mineral levels alone.
- </div>
- </div>
- </section>
- <!-- ── STOCK CLASSES ─────────────────────────── -->
- <section class="science" id="stock">
- <div class="science-inner">
- <div class="fade-up">
- <div class="section-eyebrow">Stock Classes</div>
- <h2 class="section-title">Reports for Every<br>Animal on Your Farm</h2>
- <p class="section-sub">ADMB reports are calibrated to six animal classifications, each with its own default liveweight and requirement set. Supply actual values for the most precise results.</p>
- </div>
- <div class="stock-grid">
- <div class="stock-card fade-up">
- <div class="stock-emoji">🐄</div>
- <h4>Dairy Cows</h4>
- <div class="stock-weight">Default: 450 kg (milking season wt)</div>
- <p>Requirements vary by lactation stage. Provide calving month, daily DM intake and average liveweight for a fully tailored report. The most seasonally complex animal class.</p>
- </div>
- <div class="stock-card fade-up">
- <div class="stock-emoji">🐂</div>
- <h4>Beef Cattle</h4>
- <div class="stock-weight">Default: 400 kg</div>
- <p>Assumes animals are well fed on the sampled diet in an active growth stage. Provide average liveweight to scale requirements proportionately.</p>
- </div>
- <div class="stock-card fade-up">
- <div class="stock-emoji">🐑</div>
- <h4>Sheep & Lambs</h4>
- <div class="stock-weight">Default: 60 kg / 30 kg</div>
- <p>Separate defaults for ewes and lambs. Provide average liveweight per mob for site-specific recommendations across your flock.</p>
- </div>
- <div class="stock-card fade-up">
- <div class="stock-emoji">🐐</div>
- <h4>Dairy Goats</h4>
- <div class="stock-weight">Default: 60 kg</div>
- <p>Mineral requirements assessed against dairy goat standards. Particularly relevant for selenium, copper and iodine status on intensive operations.</p>
- </div>
- <div class="stock-card fade-up">
- <div class="stock-emoji">🦌</div>
- <h4>Deer</h4>
- <div class="stock-weight">Default: 90 kg</div>
- <p>Calibrated to deer physiology. Useful for velvet and venison operations where trace mineral balance is a key production and health factor.</p>
- </div>
- <div class="stock-card fade-up">
- <div class="stock-emoji">🐴</div>
- <h4>Horses</h4>
- <div class="stock-weight">Default: 500 kg</div>
- <p>Pasture mineral assessment with requirements calibrated for horses, where calcium, phosphorus and selenium balance are priorities for bone and reproductive health.</p>
- </div>
- </div>
- </div>
- </section>
- <!-- ── SELENIUM & COPPER NOTE ────────────────── -->
- <section class="about" id="elements">
- <div class="about-inner">
- <div class="fade-up">
- <div class="section-eyebrow">Elements of Interest</div>
- <h2 class="section-title">Selenium & Copper —<br>Handle With Care</h2>
- <div class="about-text">
- <p>Two elements warrant particular attention when interpreting the ADMB report.</p>
- <p>
- <strong style="color:var(--straw);">Selenium</strong> — Crop Monitor' interpretive scale targets 0.05–0.15 mg/kg in feed for high-producing dairy cows: a margin above the deficiency threshold allowing for seasonal and analytical variation. The high vitamin-E levels typical in NZ pastures complement selenium metabolism in grazed dairy cows — an advantage that does not apply to housed animals in overseas conditions.
- </p>
- <p>
- <strong style="color:var(--straw);">Copper</strong> — High levels of molybdenum, sulphur, iron and zinc all reduce dietary copper availability. There is no reliable formula to quantify these interaction effects. The report flags individual copper status; any suspected secondary deficiency warrants further investigation with your veterinarian or consultant.
- </p>
- <p>
- Some feeds — grain-based concentrates, maize silage, Sudax grass — are inherently low in minerals. The ADMB report will highlight this without implying inferiority. These feeds are valuable energy supplements; the report simply signals when additional mineral management is needed in the overall diet.
- </p>
- </div>
- </div>
- <div class="fade-up">
- <div class="about-metrics">
- <div class="about-metric">
- <div class="about-metric-num">0.05–0.15</div>
- <div class="about-metric-label">mg/kg Se target range (dairy)</div>
- </div>
- <div class="about-metric">
- <div class="about-metric-num">Mo, S, Fe, Zn</div>
- <div class="about-metric-label">Elements that reduce Cu availability</div>
- </div>
- <div class="about-metric">
- <div class="about-metric-num">2</div>
- <div class="about-metric-label">ADMB animal classes per sample</div>
- </div>
- <div class="about-metric">
- <div class="about-metric-num">g & mg</div>
- <div class="about-metric-label">Results as daily intake units</div>
- </div>
- </div>
- </div>
- </div>
- </section>
- <!-- ── CONTACT ───────────────────────────────── -->
- <section class="contact-section" id="contact">
- <div class="contact-inner">
- <div class="fade-up">
- <div class="section-eyebrow">Contact Us</div>
- <h2 class="section-title">Request an ADMB<br>Report Today</h2>
- <p class="section-sub" style="margin-bottom:2rem;">
- Get in touch with our Agriculture Client Service team to order a sample kit, ask a technical question, or discuss which pasture profile best suits your operation.
- </p>
- <form class="contact-form" action="/controllers/contactSubmit.php" method="post">
- <input type="hidden" name="report_type" value="ADMB">
- <div class="form-row">
- <div class="form-field">
- <label>First Name</label>
- <input type="text" name="first_name" placeholder="Jane" required>
- </div>
- <div class="form-field">
- <label>Last Name</label>
- <input type="text" name="last_name" placeholder="Wilson" required>
- </div>
- </div>
- <div class="form-field">
- <label>Email Address</label>
- <input type="email" name="email" placeholder="jane@farm.co.nz" required>
- </div>
- <div class="form-field">
- <label>Primary Stock Class</label>
- <select name="stock_class">
- <option value="">Select your primary stock class</option>
- <option>Dairy Cows</option>
- <option>Beef Cattle</option>
- <option>Sheep & Lambs</option>
- <option>Dairy Goats</option>
- <option>Deer</option>
- <option>Horses</option>
- <option>Mixed</option>
- </select>
- </div>
- <div class="form-field">
- <label>Message</label>
- <textarea name="message" placeholder="Tell us about your operation and what you'd like to assess…"></textarea>
- </div>
- <button type="submit" class="form-submit">Send Enquiry</button>
- </form>
- </div>
- <div class="contact-info fade-up">
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- <div class="contact-info-icon">📞</div>
- <div>
- <div class="contact-info-label">Freephone</div>
- <div class="contact-info-val">03 6352 4444</div>
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- <div class="contact-info-icon">✉️</div>
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- <div class="contact-info-label">Email</div>
- <div class="contact-info-val">mail@cropmonitor.info</div>
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- <div class="contact-info-icon">📋</div>
- <div>
- <div class="contact-info-label">How to Order</div>
- <div class="contact-info-val">Enter <strong>ADMB</strong> in "Other Tests" on your plant sample request form. Add animal details in the instructions section. Sample kits available on request.</div>
- </div>
- </div>
- <div class="contact-info-item">
- <div class="contact-info-icon">💡</div>
- <div>
- <div class="contact-info-label">Related Profiles</div>
- <div class="contact-info-val">Mixed Pasture [MPast] · Extended Pasture Feed [ExtFed] · Pasture Feed Quality [Feed]</div>
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- </section>
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- <div class="footer-nav-group">
- <h5>ADMB Report</h5>
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